Hub Uy, cdm
a digital media advocate out to live, love and lol!
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Info
- Digital Media and Branded Entertainment Specialist at ABS-CBNMarketing and Advertising | Philippines, PHSummaryAn IMMAP Certified Digital Marketer specializing in branded entertainment, sports marketing, digital and traditional media planning and account management.Specialties: Marketing for Digital and Broadcast Media, Branded Entertainment, Sports Marketing, Advertising Account ManagementExperience
- 2009 - PresentMarketing Specialist / ABS-CBN1. Responsible for working closely with ABS-CBN's key advertising clients and agency partners to develop and implement customized above the line and digital media solutions that support clients' campaigns and brands. 2. Conceptualizes innovative media and communications plans to encourage advertisers to maximize their media campaigns in ABS-CBN's multi-platform channels. 3. Currently Corporate Marketing's Lead and Subject Matter Expert on Digital Marketing tasked to orient and encourage co-workers as well as agency partners to incorporate digital media in media planning.
- 2008 - 2009Senior Account Manager / Lowe and Partners WorldwideResponsibilities include: 1. Account Management for Close-up's ATL, BTL as well as Digital campaigns. 2. Account Management for Unilever's Regional Oral Care ATL campaigns. 3. Account Management for Enervon Multivitamins, Enervon Syrup's ATL campaigns. 4. Account Management for Far Eastern University's ATL and Digital campaigns.
- 2007 - 2008Account Manager / Gallardo and Associates Creative Media AgencyResponsibilities include: 1. Account Management for Chowking's ATL and BTL campaigns. 2. Account Management for Samba Corned Beef's Digital campaigns. 3. Account Management for Del Fabric Softener's ATL campaigns.
Education-
2010 - 2011Ateneo de Manila UniversityCertified Digital Marketer in Certified Digital Marketer Program
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2003 - 2007Ateneo de Manila UniversityBS Management in Communications Technology Management, Minor in Chinese Studies
Activities: Ateneo Association for Communications Technology Management, Sanggunian ng mga Mag-aaral ng mga Paaralang Loyola ng Pamantasang Ateneo de Manila, Junior Term Abroad Program Batch 3
Additional Information-
Websites:
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Honors:ABS-CBN News and Current Affairs 20/20 Awards, Runner Up, 2010
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Interests:Running, Wakeboarding, Triathlon, New Media, Technology
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Tweets
- Ahh, so it's a ring that will control it... Google patent application could give Project Glass one true ring controller -...
- Threatened by Apple's clout on kids? - Microsoft encourages students to buy a PC, gives them a free Xbox 360 in return --...
- The Facebook story: from inception to IPO http://t.co/QKSKHdcz
- Mashable: How to Open a Beer Bottle With a Chainsaw (kids, don't try this at home) http://t.co/VHu4qYZj
- Why Verizon Phasing Out Unlimited Data Is a Step Backwards http://t.co/5PZqp0sn
- World's Worst Parents Put Kid Through Spin-Cycle at the Laundromat http://t.co/jUoFyTI3
- I liked a @YouTube video from @solidsnake547 http://t.co/l8cOH1sd Game Of Thrones Theme on eight floppy drives
- To those thinking of spending $38, this is article will be useful. - Reminder: The Facebook IPO Won't Make You Rich http://t.co/mrYNCuBT
- Can Facebook live up to its $104 billion valuation? | http://t.co/38fWcps5
- Ewok Pinata, anyone? http://t.co/AZrfWfQrMay 18, 12 from web Reply, Retweet, Favorite
- $135.7 billion!?!?! SRSLY!?!? - Facebook IPO: Did Twitter Crowdsourcing Just Give Us Closing Price? http://t.co/weWxUIBR
- 2 hours lang. Promise. #D3May 17, 12 from web Reply, Retweet, Favorite
- hub#6667... DND...May 15, 12 from web Reply, Retweet, Favorite
- FAIL. Two men rob Internet cafe, forget to log out of Facebook prior to robbery http://t.co/Zyhee0T2
- Smartphone ownership passes 50% in Korea, as authorities salute the productivity benefits http://t.co/KEXG7iH1
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Posts
- May 15, 12
Meet 12-year old Tom Schaar, the first person to ever complete a skateboard 1080 degree spin. The trick involves three full aerial revolutions, and requires a lot of speed. A week after the interview, he again made history by being the youngest guy to win a gold medal in the X Games. Wow.
Source: Guinness World Records
- May 14, 12
- Apr 22, 12
This Procter & Gamble commercial honors everything that all moms do to help their children succeed by showcasing the amazing moms behind Olympic athletes at the London 2012 Olympic Games. The hardest job in the world is truly the best job in the world.
Join P&G in saying “Thank you, Mom” by sending your Mom a message of thanks at: http://www.facebook.com/thankyoumom
- Apr 15, 12
- Apr 11, 12
- Apr 03, 12
A product that will turn your careless accidents into life-saving bone marrow tests.
Source: The Lifelong Friendship Society
- Mar 27, 12
Opera meets pop when 17-year-old Jonathan and 16-year-old Charlotte sing together in Britain’s Got Talent.
Simon Cowell: “My head here would say to you, Jonathan, dump her… and then my heart would say there was something kind of magical at moments together as as well…”
My mind is blown, my heart a little bit too.
Source: http://itv.com/talent
- Mar 10, 12
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Posts
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Status
- hub#6667... DND...
- I just came home from a weekend on a private beach with a bunch of friends. I never got the chance to set foot on the sand, I literally spent the last 2 days sleeping. And that, for me, was the best possible vacation I could ever have.
- Google+ why you change?
- I HATE LOTUS NOTES!!! ARRRRGGGG Paki tag ang IT department!
- To everyone who greeted, THANK YOU! Cheers and see you all very soon!!!
- Plans to have dinner with left cheek in Eastwood tonight. Any resto suggestions?
- Who wants to draw something? Add me.
- LIBRE, LIBRE Ryan Dayrit!!! MANLIBRE KA!!!
- LOVE YOUR OWN
- Thanks for the pics, Paolo....
